If you have decided to hire a web designer to create your small business website, you will be quickly overwhelmed by the sheer number of professionals available for this service. How do you know which one will produce a high-quality website for you at a reasonable price? Not knowing how to make the right choice could put you at risk for spending a lot of money only to get a site that does not convey your business message or negatively affects your image. Here are a few considerations that can help you make the right choice which will have tremendous benefits for your business image.
Before you do any shopping, consider learning a little about web technology. At a minimum, you should have some general knowledge about hosting accounts, domain names, shopping carts, image formats, databases, Flash graphics, HTML, PHP and XML. You don’t need to know exactly how they all work but you should understand the purpose of each component. You’ll need to purchase a hosting account if you don’t have your own server for storage of web pages. You will also need to choose a domain name if you don’t already have one. Do you need to store dynamic information in a database? Do you really want your website in what they call Flash graphics? It will perform slower and might not be suitable for those with mobile devices if it does. Anything you can quickly learn about web technology will help you in the long run. Continue Reading »