Archive for the ‘Search Engine Optimisation’ Category

7 Things You Can Do to Improve the Ranking of Your New Website

After your website is finished and live on the internet you should do some final checks to make sure it’s ready for your business and the search engines. It will take some time for a brand new website to rank well on the search engines but by doing these things below will most likely cut down the time.

  1. Don’t rush it. Search engines like to see websites to grow naturally so if you buy traffic and go from getting 1 to 100,000 visitors a day they will know something is not right and will more than likely bump your rankings downwards rather upwards. It can take ages to recover from this penalty so it stands to reason that this is best avoided.
  2. Start blogging. This approach is best for the short term as well as long term. It is wise to have a blog of some kind that you can regularly add content to. The search engines see this as an active site as long as the content is relevant to the site then you should see improvements in the number of visitors.
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Directory Submission – The First Thing You Should Do After Launching a New Website

One of many challenges following the design of a website is getting it indexed and ranked in the major search engines. There are several different actions that must be taken and an important one is link building. This involves getting links from other web sites and preferably those in the same business as yours. The longer link building efforts continue the quicker your website will start to rank well in the search engines. One process that contributes to link building efforts is web directory submission.

A web directory is the place where you can find all types of business and personal websites. It is much like the telephone directories except with the benefit of searching. Web directories have main categories and sub-categories; you want to make sure the category you submitting to is highly relevant to your website. Always make a directory submission for your website to a directory that you know is read by the search engine crawlers. It helps to improve your site’s rankings because the crawler will be able to read the link’s destination – your website.
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Four Must Read SEO Guides for Website Owners

1. SEO Fast Start by Dan Thies – 2009 Edition
This free ebook, written by Dan Thies, talks about the fundamentals of search engine optimisation. It covers topics from keyword research, how search engine works to getting links to your site. This is a must read for you if you have just started doing seo. Download this guide.

2. Link Building Secrets Revealed by Top Linking Experts
The world’s top link building experts get together to provide a single source of never-before revealed link building tips, tricks and strategies. Download this guide
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Tips For Writing Search Engine Friendly Articles

Now that you have your website up and running and you are probably wondering how to get your website to rank high in search engines like Google.

There are many of strategies out there that can help your website’s rankings; one of these is to write articles that relate to your product or service and put them on your blog. If you don’t have a blog you can get one for free here.

Writing articles for your blog is easier than you may think, even if you do not think of yourself as a writer. There are several things you need to know if you want your articles to give you search engine values:

  • Title – your title must convey the subject of the article. It helps to form the title as a question, or a ‘did you know’ format.
  • Introduction – a short paragraph lets the reader know exactly what they will be learning or reading about.
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5 Things You Need to Know About “Cheap” Web Design Companies

With websites being so crucial to businesses these days, it’s important for you to spend some time on getting the right website for your business! You can easily get a website designed within a week, and the cost can be as low as one to two hundred pounds. If your budget is tight, you might end up choosing one company over another because of the cost. But doing so could cost you more in the long run. The difference between a good website and a great website may seem subtle to most people at first, especially if you’ve never had a website before, but the benefits of one over the other would be very noticeable after about 6 months or so, depending on how hard you market your business and what sector you are in.

You’ll need to ask yourself how much time and efforts YOU are willing to spend on the website. Do not rely on your web design company to do all the work for, because they can’t, especially the ones that offer you websites at below market value! So if you are going to use their services, make sure you are aware of the followings:
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