Archive for the ‘Business’ Category

If you have started your own business and are looking for ways to get a website without investing hundreds of pounds, then you will find this short article to be useful.

The truth is that if you do some research on the Internet you will find that there are many tools available to simplify the website building process. To save you time, I will cover three of them in this article and you can decide which one is the best for you.

WordPress – WordPress is free to use blogging content management system. It’s very easy to install and it can be used to build a small 5 pages brochure website or a 500 pages magazine style website. The main benefit is that it allows you to get your business online without spending anything but your time, and you can expand it as your business gets bigger and more profitable. Because WordPress has been on the market for nearly 10 years, most web designers or companies can advice you on many technical aspects, such as how to optimise it for the search engines.
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With websites being so crucial to businesses these days, it’s important for you to spend some time on getting the right website for your business! You can easily get a website designed within a week, and the cost can be as low as one to two hundred pounds. If your budget is tight, you might end up choosing one company over another because of the cost. But doing so could cost you more in the long run. The difference between a good website and a great website may seem subtle to most people at first, especially if you’ve never had a website before, but the benefits of one over the other would be very noticeable after about 6 months or so, depending on how hard you market your business and what sector you are in.

You’ll need to ask yourself how much time and efforts YOU are willing to spend on the website. Do not rely on your web design company to do all the work for, because they can’t, especially the ones that offer you websites at below market value! So if you are going to use their services, make sure you are aware of the followings:
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You have just started your business and you are wondering if by putting up a website will benefit your business. Do you really need a website if you have just started your business?

The number of Internet users are growing each year. By having a web presence your business or brand will be reachable by more people. Think of the website like a 24 hours sales person that promotes your business 24/7. It’s true that the cost of getting this “sales person” may seem like a big investment, especially if you are just started up. However, if you break down the cost into 24 months, that’s assuming you will use your website for only 2 years, you will realise the cost of this investment isn’t as big as you thought. And if the work is done properly, it will most likely to pay for itself after 3 to 6 months depending on what business you are in.
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Small businesses that are just starting up will benefit from having their online presence – website. But with so many web design companies and web designers available today, it is not easy to find the right one, especially if you don’t know what you want yet!

Choosing a good website design company is something that should be taken seriously. There are so many web design companies that offer similar services. Finding the right one can be a real challenge; but when you are able to do so, you will see the benefits of their web design service.
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If the goal of your business isn’t to provide the best quality product or service then no search engine marketing strategy can help improving your business. No matter what industry you are in, there’re ways to improve on what you’re offering at moment. Research your competitions and find out what they offering. Then think of something which you can include to increase the perceived value of your existing products or services without increasing the cost too much. Continue Reading »