Posts Tagged ‘Business’

5 Things That Successful Website Owners Have in Common

Is your website providing value to your business? Nearly 90% of businesses have a website now but only a small percentage of them are benefiting from their website. If you want to be part of this small group of people you need to know what they did to get to where they are today, and you just have to do the same. To save you time, we have already done the hard work for you. These are the five things we’ve found in successful website owners:

  1. They track and test everything with the help of tools like Google Analytic. They track the number of visitors, what keywords were used, how long people stayed on site, which is the most popular page, etc. They use this information to guide them for making the right marketing decisions as well as to find out which methods are working for them and which ones are not. Not only do they track their website visitors and marketing methods, they also test different layout designs, headlines, images and promotional offers. Continue Reading »

Why Bad Designs Can Hurt Your Business?

Are you offering the best product or service in your area, yet you are making the kind of profits that you would like? Chances are, it could be because of your website. Many businesses underestimate the power of having a professionally designed website for their businesses. As a result, their profits are far less than their competitors even though their product or service is better than them.

Make it Simple And Recogniseable
Depending on what your business is about, there are some common factors that are linked to having a good web site. One thing to keep in mind when designing your website is to make it simple and user friendly. The visitors should know what your business offers within 10 seconds after landing on your website. This is why you need to make sure the most important elements are above the fold (the screen they see before scrolling).
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Improve Your Website Ranking By Improving Your Business

If the goal of your business isn’t to provide the best quality product or service then no search engine marketing strategy can help improving your business. No matter what industry you are in, there’re ways to improve on what you’re offering at moment. Research your competitions and find out what they offering. Then think of something which you can include to increase the perceived value of your existing products or services without increasing the cost too much. Continue Reading »

Why Building a List Can Make Your Business More Profitable?

Building a list is like building relationship with your customers. It’s one of the vital things you can do to grow your business. Why? Because the power of repeat customers. If you have a list you can market your products/services to them by email or post. Email is more cost-effective and it usually converts better than post. You can do this over and over again, but remember not to do it too often otherwise your customers will either ignore your future emails or unsubscribe the list.
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Why You Should Have a Blog For Your Business?

The term blog is short for web log – a type of website which you can easily add/update contents without any knowledge of web design. The blog creation process is so simple that you can have a blog up and running in less than ten minutes if you don’t mind having some branded materials on it. Blogger.com would be a good place to start off with if you just want to get a taste of blogging but if you’re serious about blogging or if you want a more professional and reliable blog then you may want to have a look at WordPress. One of many advantages of using WordPress is that all files are stored in your own server instead of a shared server that has millions of other blogs (Blogger.com for example) on it. You can integrate WordPress into your existing website if you already have one and to do that you probably need to hire someone for this depending on your requirements.
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